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Managing Exponential
Market Growth with a Big Brand Brewery
Mark Anthony Brewing, the fourth-largest brewer in the US, boasts a portfolio of both iconic and innovative brands, including White Claw, Mike’s Hard Lemonade, Cayman Jack, and more.
With an extensive supply chain and state-of-the-art brewing facilities, the company looked to staff the management team for their first plant with internal brewing capabilities in Glendale.
Market Growth with a Big Brand Brewery
Mark Anthony Brewing, the fourth-largest brewer in the US, boasts a portfolio of both iconic and innovative brands, including White Claw, Mike’s Hard Lemonade, Cayman Jack, and more.
With an extensive supply chain and state-of-the-art brewing facilities, the company looked to staff the management team for their first plant with internal brewing capabilities in Glendale.
![mark-anthony-brewing-1-1](https://protisglobal.com/hs-fs/hubfs/mark-anthony-brewing-1-1.png?width=300&height=92&name=mark-anthony-brewing-1-1.png)
Key Results
- A total of 62 successful hires, with 56.5% diversity.
- Managed Greenfield and Brownfield projects for the first US brewing facilities.
- Hired the top ten executive roles within three months.
- Average time of 27 days to find the right talent per role.
Immediate Business Impact
- Mark Anthony Brewing grew from a 20-million-case company in 2011 to over 200 million cases by 2021.
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Brewing the Right Flavor of Management
To ensure the successful launch of their Glendale plant, Mark Anthony Brewing needed to hire top-tier talent for their management team before breaking ground.
They sought a recruitment partner with the expertise and commitment to secure fast and effective talent that would drive the organization’s strategic goals.
Before crafting our talent acquisition strategy, we conducted extensive data work on the roles to be hired and compensation packages. We listened to Mark Anthony Brewing’s unique needs, desires, and requirements to deliver timely, effective, and value-adding talent access.
A Well-Crafted Talent Acquisition Strategy
Thanks to our exceptional recruitment expertise and careful talent attraction planning, we secured the Glendale top ten executive roles, filling positions across multiple business functions, including Operations, Supply Chain, Quality, Warehouse, Controller, Brewing, Packaging, and Human Resources.
Within three months, we found the right talent per role in an average of 27 days, resulting in a total search time of just 49 days.
Our partnership with Mark Anthony Brewing has contributed to their remarkable growth. In 2011, they were a 20-million-case company, and by 2021, they soared to over 200 million cases.
Through our personalized solutions and dedication to their success, we have played an integral role in Mark Anthony Brewing’s journey to becoming an industry leader.
![White-Claw-Hard-Seltzer-to-launch-in-the-UK_wrbm_large-1 White-Claw-Hard-Seltzer-to-launch-in-the-UK_wrbm_large-1](https://protisglobal.com/hubfs/White-Claw-Hard-Seltzer-to-launch-in-the-UK_wrbm_large-1.jpg)