Our Targeted Executive Search Strategy

In response, we launched a targeted executive search, focusing on key roles crucial to poppi's next growth phase: 

• Controller
• Director of People
• SVP of Operations
• VP of Product, Technology & Innovation
• FP&A Manager

Our efficient process averaged 18 days to source, 21 days to present the winning candidate, and 46 days from opening to the closure of the search, demonstrating our ability to quickly match poppi with candidates that not only met but exceeded expectations.

The Impact of Top Talent

Our strategic partnership marked a significant turning point. The revamp included hiring a key executive for the Human Resources department, who not only ensured proper processes but was also promoted within the first 12 months, becoming one of the most senior leaders in the organization. 

Furthermore, we partnered on hiring the number two position in the Operations group, bringing in a seasoned professional from the consumer-packaged goods beverage space. This individual helped transform poppi's organization operationally, bringing route-to-market comprehension and efficiencies across the board. 

Key Metrics

• Interviewed an average of 3.6 candidates per position
• Talent was found in less than three weeks
• The entire hiring process averaged 45.8 days from green light to offer acceptance by the candidates

Conclusion

The company's rise as a dominant player in the functional beverage and beverage market underscores the importance of strategic hiring and brand development. Through its collaboration with Protis Global, poppi has fueled sustained growth, positioning itself for ongoing success.

By offering innovative products and a compelling brand narrative, poppi is securing its place as a market leader. As the functional beverage industry expands, poppi’s forward-looking strategy and key partnerships serve as a model for growth and innovation.