Managing Exponential
Market Growth with a Big Brand Brewery

CASE STUDY : Mark Anthony Brewing

Mark Anthony Brewing Inc Logo

Mark Anthony Brewing, the fourth-largest brewer in the US, boasts a portfolio of both iconic and innovative brands, including White Claw, Mike’s Hard Lemonade, Cayman Jack, and more.

With an extensive supply chain and state-of-the-art brewing facilities, the company looked to staff the management team for their first plant with internal brewing capabilities in Glendale.

Key Results

  • A total of 62 successful hires, with 56.5% diversity.
  • Managed Greenfield and Brownfield projects for the first US brewing facilities.
  • Hired the top ten executive roles within three months.
  • Average time of 27 days to find the right talent per role.

Immediate Business Impact

  • Mark Anthony Brewing grew from a 20-million-case company in 2011 to over 200 million cases by 2021. 
Inside a Mark Anthony Brewing factory

Brewing the Right Flavor of Management

To ensure the successful launch of their Glendale plant, Mark Anthony Brewing needed to hire top-tier talent for their management team before breaking ground.

They sought a recruitment partner with the expertise and commitment to secure fast and effective talent that would drive the organization’s strategic goals.

Before designing the talent acquisition strategy for Mark Anthony Brewing, we did extensive data work on the roles to be hired, compensation packages, and targeted strategy. The management team needed to be hired before they broke ground.

Protis + Mark Anthony Brewing

A Well-Crafted Talent Acquisition Strategy

We listened to Mark Anthony Brewing’s unique needs, desires, and requirements to deliver timely, effective, and value-adding talent access. 

Before crafting our talent acquisition strategy, we conducted extensive data work on the roles to be hired, compensation packages, and targeted strategy. We then proceeded to hire the top ten executive roles, filling positions across multiple business functions, including Operations, Sales, Supply Chain, Human Resources, and Category Management. 

Thanks to our exceptional recruitment expertise and careful talent attraction planning, we secured the Glendale top ten management team within three months. We found the right talent per role in an average of 27 days, resulting in a total search time of just 49 days. 

Our partnership with Mark Anthony Brewing has contributed to their remarkable growth. In 2011, they were a 20-million-case company, and by 2021, they soared to over 200 million cases.

Through our personalized solutions and dedication to their success, we have played an integral role in Mark Anthony Brewing’s journey to becoming an industry leader. 

Selection of Whiteclaw Drink Cans