Brewing Success Through Masterful Talent Infusion

In collaboration with Zevia's CEO and Chief Human Resource Officer, we made critical hires across their commercial structure, driving significant impact and diversity. 

Brewing Success Through Masterful Talent Infusion

In collaboration with Zevia's CEO and Chief Human Resource Officer, we made critical hires across their commercial structure, driving significant impact and diversity. 

Key Results
  • Filled key roles from digital marketing to Chief Commercial Officer
  • Secured a top Digital Marketing Director, praised by the CEO as one of the top two hires of the year
  • Achieved over 60% diversity in gender and race across hires
  • Ensured 100% retention of placed talent after two years
Immediate Impact
  • Enhanced Zevia’s digital and social media presence, boosting it’s direct-to-consumer and retail business
  • Strengthened the commercial structure with leaders embodying a people-first culture
  • Provided strategic support and direction, allowing executive leaders to focus on high-level strategies
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Strengthening a Sustainable Brand with Top Talent

Protis Global partnered directly with Zevia’s CEO and Chief Human Resource Officer to make a series of key hires.

The needed roles spanned from Digital Marketing positions to Chief Commercial Officer, as well as Junior Associate Marketing Managers, Brand Managers, and VP-level Sales leaders across various geographies.

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Meeting Diverse and High-Impact Hiring Needs

The Protis Global team collaborated closely with Zevia’s leadership to understand their unique hiring brand needs and the importance of each role within the organization. Through our detailed intake process, we provided strategic insights and recommendations to ensure the right fit for their sustainable and better-for-you brand.

During an extensive search process, we filled critical roles that ranged from digital marketing to executive positions. Notably, we placed a Director of Digital Marketing who was recognized by the CEO as one of the top two hires of the year across all functions. Additionally, we worked closely with the CEO and Board of Directors to fill the Chief Commercial Officer role, ensuring a strong cultural fit and leadership that aligned with their people-first ethos.

Our partnership with Zevia was marked by clear communication, a thorough understanding of their business needs, and a commitment to finding the best talent.

We provided continuous support and adapted to their requirements, delivering exceptional candidates who made a significant impact.

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Transformational Hires with Lasting Impact

The Digital Marketing Director we placed significantly enhanced Zevia’s digital presence, impacting both their direct-to-consumer and retail businesses. Our Chief Commercial Officer hire fit seamlessly into their culture, reinforcing the people-first leadership style.

Zevia experienced substantial growth in its digital marketing efforts, translating to increased brand visibility and market presence. The new leadership and management hires provided strategic direction and support, enabling the executive team to focus on broader business goals.

Through our strategic placements, Zevia achieved over 60% diversity in gender and race among their hires and maintained 100% retention of this talent two years later. These hires have not only met, but exceeded the company’s objectives, driving success across multiple channels.

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