Unconventional Path, Unmatched Leadership | Sean Parkhurst, REDCON1
In this compelling episode of Beyond the Bottom Line, Bert Miller sits down with Sean Parkhurst, CEO of REDCON1, to explore his unconventional journey to leading one of the most dynamic CPG brands in the industry.
With a diverse background spanning finance, lobbying, hospitality, and consulting, Sean reveals how his unique career path has influenced his innovative leadership style. His resilience, sharp financial acumen, and patience were honed while leading the successful acquisition of Bang Energy by Monster Energy.
These same attributes now drive his strategic leadership at REDCON1, where he blends growth-oriented vision with operational discipline to shape the company's direction, balancing ambitious goals with long-term brand value.
Together, they discuss his role in building a high-performance, mission-driven culture that supports the military community while delivering premium products to consumers. Sean also dives into key industry insights, including the growing demand for ready-to-drink products, the art of building powerhouse teams, and his experience navigating the complexities of the high-profile energy drink acquisition.
Don’t miss this impactful conversation.