Brewing Success Through Masterful Talent Infusion

Brewing Success Through Masterful Talent Infusion

Key Results
  • Our partnership with Oliver Winery led to the successful placement of a National Account Manager, located in Cincinnati near Kroger HQ. This candidate was an excellent cultural fit, coming from the wine industry and excited to join Oliver’s innovative approach to wine with fun flavors and RTDs.
Immediate Impact
  • The placement of the National Account Manager has significantly strengthened Oliver Winery’s position in the market, allowing them to better navigate the challenges of a transitioning leadership and a tricky time for the wine industry.
  • The addition of the Regional Director Sales and Division Sales Manager had an immediate impact, accelerating growth, expanding market reach, and enhancing their ability to adapt to industry shifts.
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Building a Strategic Partnership

Two years after our last collaboration, we re-engaged with Oliver Winery during a critical time. Protis Global stepped in to help Oliver Winery during a critical time. The wine industry was facing declining consumption due to changing consumer behaviors, and Oliver was undergoing a transition in leadership following an acquisition by a private equity firm. Our task was to place a National Account Manager who could drive growth and align with Oliver’s fresh, fun approach to wine.

We took the time to listen to Oliver Winery, understanding their unique needs, culture, and the challenges they faced. This thorough understanding allowed us to identify the perfect candidate quickly. This candidate not only had the necessary experience in the wine industry but also resonated with Oliver’s innovative and playful brand.

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Navigating Challenges and Advising

We provided Oliver Winery with strategic insights, leveraging our industry expertise to address their specific needs. The Protis Global team, with extensive experience in the complex 3-tier system of the wine industry, was able to offer valuable advice on how the new role would impact various stakeholders. We emphasized the importance of finding a candidate with chain experience, especially with Kroger, and found a candidate based in Cincinnati who fit the bill perfectly.

Our primary task was to place the National Account Manager. Our deep understanding of Oliver Winery’s unique offerings and target consumer base set us apart as exceptional partners.

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Delivering Strategic Solutions

Our efforts culminated in placing a National Account Manager who was a perfect professional and personal fit for Oliver Winery. This candidate’s familiarity with the intricacies of key accounts, particularly Kroger, and their enthusiasm for Oliver’s non-traditional, playful approach to wine, made them an invaluable addition to the team.

Additionally, the placement of their Regional Director Sales and Division Sales Manager roles has further strengthened their sales team, enabling them to expand their reach and accelerate growth.

Impact and Growth

Since our involvement, Oliver Winery has continued to grow and expand, capturing new wine consumers from other categories. The re-branding efforts, featuring unique flavor profiles like Key Lime Pie wine, have resonated with younger and more diverse demographics. The Sales team members we placed have been instrumental in driving this growth and ensuring Oliver’s innovative spirit is reflected in their market strategy. 

 By partnering with Protis Global, Oliver Winery has not only strengthened its team but also positioned itself for continued success in a challenging industry. Our strategic talent placements have helped them achieve their business objectives and set the stage for future growth. 

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