Video | Protis Global

A Brand's Guide to a Successful Exit | Michael Bitar & Marc Howarth

Written by Michael Bitar | Aug 28, 2024 8:37:50 PM

Watch as Michael Bitar sits down with Marc Howarth, CEO of Emerging Brands Management Group, to explore the journey of building and scaling successful consumer brands.

With 40 years in the CPG industry, Marc has seen it all—from his early days at Anheuser-Busch to leading Red Bull North America’s growth and orchestrating a $1.7 billion exit at Bai Brands.

If you’re navigating the world of emerging brands, this conversation is full of insights:

• Ideation: How to create a brand that stands out in a crowded market.
• Capital Raising: The challenges and strategies for securing the funding you need.
• Execution: Why understanding retailer needs can make or break your success.
• Exits: Preparing for that pivotal moment when your brand is ready to take the next big step.

Marc doesn’t just share theories; he backs them up with real-world examples and lessons learned from his journey.

Whether you're a budding entrepreneur or a seasoned CPG professional, Marc offers practical insights for navigating the challenges of launching and growing a brand.