Market Manager – So CA

April 15, 2021 | rw-admin | Adult Beverage
Position Id: VDD4680

Job Description:

Job Title:

Market Manager – So CA


As a Nomadica Market Manager, you will be responsible for driving sales volume and executing marketing tactics through building and maintaining strong customer relationships, visiting current and non-buy accounts in designated territory, working closely with distributor partners, and executing promotions + special events. The Market Manager will also be responsible for identifying new business opportunities in order to drive trial and increase sales. This is a sales role, with a focus on launching a new brand and growing new distribution.

Job Duties:

– Sell in Nomadica to non-buy accounts (on and off premise- stores, bars, restaurants, hotels)
– Visit retail accounts, on and off-premise, to build relationships, grow volume, secure POS, manage pricing, sample the product (where possible) to drive trial, and plan/participate in promotions and events
– Work with distributors weekly in the trade to build relationships and drive sales
– Participate in new market launch meetings and events (some travel may be required)
– Attend sales meetings to discuss wins, issues, competitors, and opportunities to maximize sales efforts
– Gather and analyze market/consumer feedback
– Develop weekly reports of sales activity and performance
– Collaborate with marketing team on promotional and guerilla events, campaigns, and seasonal programming
– Non-traditional hours including nights/weekends

Background Requirements:

– 3-5 years experience
– Extensive knowledge of Microsoft Excel, Word, and Powerpoint
– Bachelor’s Degree preferred
– Alcohol industry experience a must
– Wine experience preferred
– Event planning
– Account relationships
– Brand ambassador promotions
– Market relationships/networking

Related Skills:

– Communication skills
– Ability to work with team members and to be competitive in achieving the mission.

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