Skip to content

Month: April 2019

/ Archives for April 2019

TUESDAY TRENDS – CANNABIS INDUSTRY HIRING TRENDS

By Trisha Patel / April 30, 2019

Trends. They’re fickle, yet paramount. Often unpredictable yet somehow are able to factor into predictive metrics. They are here without warning and gone before you know it, but important and status quo-shaking nevertheless. Ok sorry I know that was cryptic. Basically, trends come and go. Some stick, some don’t. Trends…

Read More

REFLECTING ON MY FIRST MARKETING CONFERENCE

By Trisha Patel / April 25, 2019

What’s up everyone and happy Q2 to many of you! I’m Trisha Patel and I’m the Marketing Specialist on Team PG! A few weeks ago, as I hope many of you know from our Instagram coverage, the Protis Global marketing team attended Social Media Marketing World in San Diego, CA.…

Read More

Alternate Industry Benchmarking for Cannabis Opportunities

By Vern Davis / April 23, 2019

There is evidence of consumption of cannabis by humans as far back as the third millennia BCE and documented cannabis restriction and regulation as far back as the 14th century. The plant has been here presumably about as long as we have and so has the demand. Now, in the…

Read More

SOCIAL MEDIA SPELLED OUT: INSTAGRAM TIPS

By Trisha Patel / April 18, 2019

Social media is evolving and changing constantly. What is relevant today is obsolete tomorrow and what is predicted rarely ever occurs exactly as said. Gone are the days where managing your internet presence and profile was all about basic interaction and copy and pasted myspace themes.  Needless to say, social…

Read More

SOCIAL MEDIA SPELLED OUT: WHICH ONE DO I USE?

By Trisha Patel / April 16, 2019

Social media has become a necessary part of any successful business’ marketing strategy, but choosing the right platform from all of the major social networks can be a challenge. Recreationally, social media is a fun, simple, and hopefully stress relieving tool of interaction. Professionally, social media is a major opportunity…

Read More

CANNABIS EDUCATION Q&A – CONSUMING

By Trisha Patel / April 11, 2019

This is an educational series that we hope will introduce you to many basic concepts and some industry jargon as well as expose you to the culture and industry status quo. Today we’re going to scratch the surface of cannabis basics around consumption. Protis Global is fully immersed in the…

Read More

THE EQ IN EB (EMPLOYER BRANDING)

By Trisha Patel / April 9, 2019

A brand is basically everything a consumer experiences in relation to a product or company. Most organizations attempt to build a brand to communicate with consumers that differentiates them in the marketplace and ideally inspires loyalty within their consumer base. For the most part, consumer branding is spoken about pretty…

Read More